Greetings kindred ones, It’s another production blog.
For this blog I'm going to talk to you guys about the creative process behind the intro or first part of my
commercial . I used the app capcut for all my editing and creation. I started by importing the videos I
wanted for the intro. They consisted of, a Long shot of me on a catamaran and a close up of me on a plane.
I then had to go through and cut away the parts I had no use for. After setting each video to my desired
length, it was time for the background or ambience music. I attempted to download the song of my choice
"West Coast" by Lana Del Rey . However, I couldn't find the version I wanted. Hence, I had to go and
record the audio instead. After importing the audio I edited it with the fade in and fade out features the app
offered. It faded in the beginning, to make way for the voice over of me introducing my self. Immediately,
after the intro, the audio fades out and then hits full volume to dramatize the rest of the clips. As for
wording, at the start of the video, the words to my voice over pop up in the font "Vogue" and with the
typewriter animation. I also, used this same animation for the words at the end of the voice over but with
the font “Wonder”.
For the Mia-en-scene for some clips, I had to adjust the lighting. They weren’t too clear so I enhanced the
lighting and added some filters to balance it out. That is all for today. I will continue to work on this
project, I can’t wait to see the finished results. Until next time. Kiss kiss 😘.
Always and forever,
Your Fashionista.
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